School of Fish and The Virtual Contradiction

“Futures made of virtual insanity now
Always seem to, be govern’d by this love we have
For useless, twisting, our new technology
Oh, now there is no sound – for we all live underground.” (excerpt from the chorus)


Virtual Insanity” is the second single by British funk/acid jazz band Jamiroquai. It was released as the second single from their third studio album, Travelling Without Moving (1996), on 19 August 1996. The song’s award-winning music video was released in September 1996. “Virtual Insanity” was a number-one hit in Italy and reached number 3 on the UK Singles Chart. Peaking within the top 10 in Finland and Ireland, the song also peaked at number 38 on the Billboard Modern Rock Tracks chart upon the single’s release in America in 1997.



A Canadian philosopher once said that people nowadays are like fish. He pointed out that society now is overly drawn to the media, particularly on the social media and television (advertising media). He said that  most people are swallowing and swallowing on what is all around them, and basically just doing their own thing. He added that those types of people when they are brought out of the water, will find hard to breathe; but when at the time that they are in the water, they didn’t think about the idea of breathing at all. It is because our world today is surrounded by media, wherever we go we can always find them on TV, internet, radio programs, print ads, malls, etc…. All these types of media saturation played the biggest part of our life that we do not even question. That made the most people numb and dumb. The influenced that it gave, and in terms of how it impacted to each life. The idea of mass merchandising, in which we don’t see that we are totally consumed by it. Most advertisers basically loss the ideas and meanings that causes the unintended consequences to the consuming public.

In addition, the song Virtual Insanity really predicted it. Imagine that the song was written for almost twenty years ago. Virtual insanity of reality indeed.

“Only to be told
I can’t see
I can’t breathe
No more will we be
And nothing’s going to change the way we live
Cos’ we can always take but never give
And now that things are changing for the worse,
See, it’s a crazy world we’re living in
And I just can’t see that half of us immersed in sin
Is all we have to give these -”  Virtual Insanity verse two

People mostly keep comparing themselves to those celebrity endorsers, and more often they try to imitate the lifestyle of what their icon had made in their lives.  Changes come from innovations, and that the message it brings changes the patterns of most people’s real existence. People became more extinct to the reality. The reality of how to live life with their own identity. They always mirror themselves to them without realizing that their life becomes meaningless. Sad but true, the media taught people on how to be a narcissist. The unintended consequence that brings negative influence that resulted in self amputations. The icons of our life became the extension, but if it gives a positive impact, then it is not a self amputation. The amputations of life are the negativity within us.

Maslow’s Hierarchy of Needs a theory about human motivation might be applied. His theory explains the human innate curiosity. If these basic principles will be applied, there’s a probability that it can really motivate us on how to live our life properly. His theory has five levels, he said, to be able to have a fully motivated life; we must achieve the four basic levels first (Physiological, Safety, Love/Belonging, and Self Esteem/self respect). If we can achieve it, then “self-actualization” the final level in which is known as the full realization–that every individual has all the potential that he/she can, and becomes the only person that can be. Establishing our own unique identity, that we are who we are that deserves to be respected.

The virtual reality must not be the reason for losing our sanity. We must always give respect and love for our  physical existence, and the virtual world must be used as our tool to communicate with other humans in a positive way; to spread the love, respect, unity and peace in the world we lived in.


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